CASE STUDIES
Responding to Covid-19: Lessons on Coping with the Coronavirus
The coronavirus has had a devastating impact on a wide range of industries, forcing many companies to pivot or launch new offerings to survive. Meanwhile, those in less impacted fields have launched initiatives to help where they can. On Verdict.co.uk, we’ve been charting these changes in our Coronavirus Case Studies series. Here we present a roundup of the series highlights, from which you can draw inspiration and insight no matter what industry you’re in
AKQA:
Cultivating Company Culture via Radio
The sudden shift to mass working from home due to the coronavirus pandemic has raised a host of issues for businesses, but one of the more intangible is the very real damage it can have to company culture. However AKQA has a novel solution: a radio station.
Toast Ale:
Pivoting to Online, Altruism Included
With pubs, bars and restaurants closed for the foreseeable future due to the coronavirus, many suppliers in the drinks industry have seen a sudden loss of business, including bread-based brewer Toast Ale. But in line with its brand values, Toast has also used the situation to help those in need.
Rainbird:
Using Intelligent Automation to Help the NHS
As it battles the coronavirus, the NHS is under pressure on many fronts, not least around staffing. But automation technology by Rainbird is helping to take the strain through a tool that helps staff determine whether it is safe for them to come in.
Slerp:
Helping Hospitality Pivot to Takeaway
The hospitality industry is currently taking an unprecedented pummelling from the coronavirus. In the UK, restaurants, bars and cafes have been forced to close for the foreseeable future, but many hospitality businesses are turning to the one option left to enable them to keep operating: takeaway.
TLC Live:
Expanding Online Tuition to Support School Closures
The lockdowns put in place to curb the spread of the Covid-19 coronavirus have forced many parents to juggle homeschooling with remote working, so it’s perhaps no surprise that there has been growth in demand for online tuition, with providers such as TLC Live seeing a surge in business.
Unit London:
Creating Community Though Art
It seems every art gallery has responded to exhibition cancellations during the Covid-19 coronavirus lockdown by launching virtual galleries and online experiences for audiences missing an art fix. But Unit London has taken the process a step further.
Foodchain:
Switching from Wholesale to Consumer
Even before the UK government ordered the closure of restaurants and cafes to combat the spread of the Covid-19 coronavirus, the disease was hitting hospitality hard, but for suppliers such as Foodchain, the decision was a major blow.
8x8:
Helping Healthcare Move into the Cloud
The coronavirus pandemic is putting immense strain on healthcare, but 8x8 is helping. Patients with long-term conditions still need to be treated, but it may not be safe for them to attend hospitals and other facilities in person, so the company is providing cloud-based solutions.
Nutmeg:
Switching to Remote Amid the Tax Year End
Switching to 100% remote working due to the coronavirus crisis is a challenge for any business, but for a company such as fintech startup Nutmeg, which faced its busiest time of the year during the move, it was a particularly challenging experience.
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